If you are planning to launch a new product or holding a brand launch event, you can benefit from hiring the event models. In business promotions, it is common to invite models to represent the brands. Companies require the models to display the products, appear in product photography, as well as market the product to potential clients.
The models can also perform a catwalk to display the merchandise if the business sells apparel. Models also stand at various stalls and displays in the event and not only greet the client but also provide information on the product or services. The top brands look for professional and elite models of high caliber to work for their events. Modeling agencies have the portfolio of well-known models who the company contacts through the agency to book their services as well as work out the service fees for the modeling tasks.